$54 per click for insurance ads. Holy smoke! No wonder this is staggeringly profitable.
How Does Google Make the Big Bucks- An Infographic Answer – Epicenter – Wired.com
Interestingly, some of the least respectable (IMHO) and most purely money-moving industries are at the top of ad spending. A coincidence? I don’t think so. Who really needs another insurance, or loan?
Though I’m a bit surprised fast foods and soft drinks are not among the top 20.